Klenses Images Ltd. was commissioned by the Mombasa County Government, Department of Tourism, Culture & Trade, to create the official brand identity for “Explore Mombasa”—the flagship tourism brand for the county. Our mandate was to design a vibrant, authentic, and versatile brand system that celebrates Mombasa’s rich culture, heritage, and diverse attractions while positioning it as a world-class travel destination.

We developed a distinctive logo, color palette, typography, and brand guidelines inspired by the coastal city’s unique blend of Swahili heritage, ocean blues, sandy tones, and cultural vibrancy. The identity works seamlessly across digital, print, merchandise, signage, and promotional campaigns, ensuring consistent representation locally and internationally.

This project reflects our ability to create destination branding that not only promotes tourism but also instills local pride—capturing the spirit, warmth, and unforgettable charm of Mombasa for travelers around the globe.